Vorlesungsankündigung SS 2014: Strategic Information Management (Master)

Vorlesungsankündigung SS 2014: Strategic Information Management (Master)

Die Professur für Wirtschaftsinformatik und Strategisches IT-Management von Prof. Dr. Nils Urbach bietet im laufenden Semester für Masterstudenten die englischsprachige Vorlesung „Strategic Information Management“ an.


The lecture “Strategic Information Management” is designed to make students familiar with contemporary topics and challenges related to the strategic management of information technology (IT) and information systems (IS). It stresses the strategic aspects of the topics introduced and shows how they are leveraged to generate sustainable business value. Upon completion of this module, students are acquainted with the most important concepts, methods, and techniques for a business-oriented management of IT organizations. Furthermore, participants will be able to identify the principal constituents of IT strategies and have a sound understanding of how the various domains of IT management contribute to the overall value creation of the business.

In order to achieve the learning objectives, the lecture will familiarize students with the various decision domains that IT strategy needs to incorporate and align, structured along a reference framework for strategic IT/IS management. The lecture introduces fundamental concepts of IT infrastructure and enterprise applications that will enable the students to understand the “IT world” as well as to communicate with IT experts in business settings. Building on these foundations, general principles of IT organizations as well as different models of IT value generation will be introduced and contrasted. An introduction to the principles and particularities of project and project portfolio management will allow students to understand both the running and changing of business IT.

Finally, the internal perspective of the IT organization will be complemented by investigating the value chain interfaces of IT. This includes the sourcing and delivery of IT services as well as the alignment of IT and business strategies.


Vorlesung: Dienstag 10-12 Uhr; Beginn am 08.04.2014 (wöchentlich); Raum S 52 (RW II)

Übung: Mittwoch 8-10 Uhr; Beginn am 23.04.2014, danach folgende Termine:
07.05.2014, 21.05.2014, 04.06.2014, 25.06.2014 und 02.07.2014; Raum H 31 (FAN B)


Die Vorlesung kann als Teil der Vertiefung Technology, Operations & Processes (TOP) oder des Ergänzungsmodulbereichs im M.Sc. Betriebswirtschaftslehre und im M.Sc. Wirtschaftsingenieurwesen eingebracht werden. Sie kann als Alternative zum Modul V7-4 ("Ausgewählte Themen der Wirtschaftsinformatik") eingebracht werden.
Es bestehen keine Zulassungsvoraussetzungen.


Eine verbindliche Anmeldung ist ab sofort über das eLearning-System (max. 30 Plätze) möglich:




Prof. Dr. Nils Urbach (nils.urbach@uni-bayreuth.de) und
Arne Buchwald (arne.buchwald@uni-bayreuth.de)


Universität Bayreuth -